Venture Studio
Shared Upside
You know an industry inside out and can see the product it's missing. We design, build and launch it for a deposit well below the full build cost, then take a co-ownership stake. The revenue share and any milestone credits are agreed in writing before the build.
TRADITIONAL AGENCY
Build cost
Build fees agreed by phase
Ongoing
Monthly retainer
Ownership
You only
Their incentive
Paid for agreed project work
VU VENTURE STUDIO
Deposit
Below build cost
Repayment
At agreed revenue milestones
Ownership
Shared
Our incentive
We own part of it
Our CTO previously built and exited a vertical SaaS company to private equity. We receive a deposit and hold a stake in the product. Future returns depend on its commercial performance.
What each side brings.
We only partner with people who know their industry from the inside. What the first version covers comes from how the work is done today.
You bring
- Deep working knowledge of the industry and its daily workflows
- A network of potential first customers who trust you
- The judgement calls on what matters and what people will pay for
- A deposit well below the full build cost, with milestone terms agreed up front
We bring
- Design, development, infrastructure and security, handled end to end
- The team that builds and runs Vu's own products every day
- Experience scaling vertical SaaS through to a private equity exit
- Ongoing product work after launch, because we own part of the outcome
From industry problem to shared product.
01
The venture call
You walk us through the industry problem, who has it and why existing tools miss it. We tell you straight whether we think there's a product in it.
02
Scope and terms
We agree the first version, the deposit, the revenue milestones that repay it, and the ownership split. Ownership of the company, IP, source code and data is stated in writing before build starts.
03
Design and build
We design, build and launch the product. You review from a customer's point of view while we handle everything technical.
04
Launch and grow
Your network provides the first customers. As revenue targets are hit your deposit comes back, and we keep improving the product because part of it is ours.
Products we own or co-own.
Vu builds and runs its own software every day, and venture products get the same team.
Raq.com
VU PRODUCTAgentic AI platform where people and AI agents work from shared accounts, tools and records.
VISIT102.ai
VU PRODUCTManaged AI website redesign. Three designs generated from your existing site in 102 minutes, hosted and maintained, from £9 a month.
VISITProject Quote AI
VU PRODUCTFree to try. Put a brief in and get a spec, mockup, price and timeline out.
VISITRiskMapped
CO-FOUNDED VENTUREProtection-needs analysis for UK financial advisers, co-founded with a financial adviser through this deposit model.
VISITBuildManager
VENTURE IN DEVELOPMENTConstruction management software being developed with experienced construction and quantity-surveying partners.
Your industry next?
If you can describe the workflow your industry runs on and the product it's missing, that's the start of a venture call.
We build and run our own products with the same team
Raq.com, 102.ai and Project Quote AI are Vu-built products with real users. RiskMapped was co-founded with a financial-advice specialist, and BuildManager is being developed with construction and quantity-surveying partners.
When this is worth discussing
We work best when there is a real operating problem, enough volume to measure and people from the affected teams who can make decisions.
Usually a good fit
- An established UK business, usually with annual revenue above £10m
- A repeated process with a known cost, delay, error rate or capacity problem
- A senior sponsor and a day-to-day owner who understand the work
- Access to the relevant staff, systems, sample records and security requirements
We may point you elsewhere
- A standard product already covers the process well
- The requirement is a one-off small build with no wider operating case
- There is no owner or access to the people and data needed to test the result
- The plan relies on AI making high-impact decisions with nobody responsible for review
Know an industry that's missing its product?
Tell us which industry problem you want to solve and who would buy the product. We'll discuss whether a shared venture fits, then agree the deposit, milestone terms and ownership before a build.